What does a website cost in 2026?
The question we get asked most often. The answer depends on what you need, but the price differences in the market are huge. Here's the honest version, without the jargon.
Why prices vary so wildly
Search online for "website cost" and you'll find prices ranging from a hundred euros to tens of thousands. That difference has less to do with the website itself and more to do with who builds it.
At the low end is DIY with Wix or Squarespace. You build it yourself, pay only the subscription, and the quality depends on your own time and taste. At the high end is the big agency with account managers, project leads, designers and developers all logging hours on your project. In the middle sits the freelancer or small team. That's where Resync Design fits.
Hourly or fixed price?
Many developers work by the hour. Sounds fair, but in practice the hours add up fast. A typical hourly rate in the Netherlands is between €60 and €120. A simple business website can easily take 40 to 60 hours of work. Do the math and you're looking at €2,400 to €7,200, with no guarantee up front of what you'll actually get.
A fixed price gives clarity. You know what it costs before you start, and the builder carries the risk if it turns out to be more work than estimated. For most small businesses, that's a much better deal.
The trick: with a fixed price the builder has a direct interest in working efficiently. With hourly billing it's the opposite. So always ask for a fixed price, except for projects where it's genuinely impossible to estimate up front.
What's in a website?
You can only judge whether a price is fair if you know what you're getting. An honest website for a small business includes at least:
- Custom design, not based on a free template
- Mobile-friendly layout (responsive)
- A working contact form
- Technical SEO basics: page titles, meta descriptions, sitemap, fast load times
- An SSL certificate (HTTPS)
- Help getting it live on your own domain
If you're not getting this for the price you pay, you're buying a shell without contents. A pretty homepage without proper SEO or a mobile version won't bring in customers.
The hidden costs
Beyond the build price, there are recurring costs. Be clear about these up front so you don't get surprised.
Maintenance is mainly needed if you use WordPress or another CMS. A static website (like this one) needs almost no maintenance. That's a difference many people don't know about.
What's a reasonable price in 2026?
For a professional business website with multiple pages, a blog and good SEO, €500 to €1,500 is a fair price in the Netherlands. Below that, you usually get template work or a DIY package. Above that, you're paying for overhead, not extra quality. For custom builds with logins, web shops or special features, you can easily go above €2,500, but then you're getting something completely different.
Our prices
We work with three fixed packages. No hourly rate, no surprises afterwards.
Hosting you can let us manage or arrange yourself — you're never locked in and keep ownership over your own environment. We advise during the intro call what fits. Take a look at all packages for the details, or book a free intro call if you want to know what fits your situation.
Three tips when comparing quotes
Getting quotes from multiple parties? Watch for:
- Is the price fixed or an estimate? An estimate can double in practice.
- What's included? Ask explicitly about mobile version, SEO basics, contact form, hosting setup, and the number of revision rounds.
- Ownership of your work. Do you get access to your own website, source code and hosting? Or are you stuck with the builder for every small change?
A cheaper website you can't move anywhere is rarely cheap in the long run.
Curious what your price would be?
Tell us about your business and what you need. Within one business day you get a fixed quote.
Book a free intro call →